M24 Arvian: the London company of a family investment group, in the stricter side of its brand
brand, design and build, end to end
of the partnership shown, sourcing to exit
Google PageSpeed on a phone, after optimisation
family shared across the M24 group’s companies
M24 Arvian Limited is the London company of the M24 family investment group. It invests equity in UK residential redevelopment and ground-up development, in partnership with established local developers. The group came to us on the recommendation of a partner we work with in London.
Andrey RedmanCEO, M24 ArvianOne family brand, a stricter voice
M24 asked us for one umbrella brand across its companies, a family business presented with restraint. For the companies that invest, M24 Invest and M24 Arvian, we chose the stricter side of that brand: angular forms and buildings instead of the family office’s imagery. Arvian’s version is a deep navy and teal palette with one warm accent, a wordmark in dark and light versions, and a social card for every shared link.
Calm, because money is involved
Calm tones, minimalism and precision were our recommendation for every M24 company. People who put money into a project want calm and certainty, not a loud page. On Arvian that means every block is exact, and nothing promises more than the company would sign.
The criteria first, then the cycle
Arvian is read by developers deciding whether this partner fits their project, and by investors and lenders. So the page leads with what Arvian invests in: the sectors, residential first; the locations; the development types; the planning stage it considers. Then it shows the partnership in five steps, sourcing, structuring, senior debt, execution, exit and returns, and the forms of capital it can bring, and closes with the person a developer will deal with.
After launch, we stay
Arvian is on our monthly support: edits, optimisation, on-site SEO, backups, and a fast answer when the team or its lawyers need a change; on a UK investment site the legal wording and the regulatory disclaimer have to be exact. In October 2026 we moved the site onto our design system: 99 on Google PageSpeed for phones, and the page weight down from 378 KB to 207 KB.
Investing in or developing property? See how we build websites and marketing for real estate companies.
More from the M24 group: M24 Private Office and M24 Invest, with M24 Claida to follow as it launches.
What M24 Arvian got
- The stricter side of the M24 umbrella brand: angular forms and buildings, a palette of its own for the UK
- One page with the investment criteria and the partnership cycle, sourcing to exit, built in about two months
- A partner enquiry form with the UK GDPR notice, privacy and cookie policies and the regulatory disclaimer
- 99 on Google PageSpeed for phones after our optimisation; supported every month since launch
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