Construction company branding & website: built to win government tenders
GK NEO is a construction company that builds commercial real estate for state-owned clients and competes for government tenders. Without a strong brand, website and corporate identity, winning the trust of large public-sector clients is nearly impossible, so it needed everything from scratch: name, logo and website.
A modern looking website, logo and corporate identity that is now helping us win large construction contracts.
Creating the name and visual identity
We started with naming. The goal was a short, memorable brand name that worked across digital and print formats and could support a professional corporate identity. We developed the name "GK NEO," selected a matching short domain, and built the full visual identity around it — logo, color system, typography, and business cards.
A multi-page site with a cost calculator
Next came the website. We designed and developed a multi-page site presenting GK NEO's services, completed projects, and team. To add an additional layer of value for potential clients evaluating construction costs, we integrated a construction cost calculator directly into the site — a practical tool that increases time on site and positions the company as transparent and professional.
More tender invitations after the launch
The result was a complete brand transformation. GK NEO now presents at the level expected by large government clients. Business relations with state-owned companies improved noticeably, and the number of invitations to participate in public tenders with significant contract volumes increased following the launch.
Building a construction business that wins bigger contracts? See how we work with construction companies.
What GK Neo got
- Brand name "GK NEO" developed from scratch
- Logo, corporate identity, and business cards delivered
- Website with service presentation and construction cost calculator
- Increased invitations to public tenders with large contract volumes
- Improved trust and business relations with state-owned companies
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