Safe Space came to us after a disappointing experience — a previous agency had promised results but wasted the entire advertising budget. We’ve been working with them since 2015.
The goal was straightforward: fill the terminals and build long-term brand growth in a competitive self-storage market.
We started with a full marketing strategy and market analysis — identifying the target audience’s real pain points and mapping out how to outposition competitors. From there, we built a corporate website with multi-landing functionality powered by the Uwindi app. Content on the landing pages changed dynamically based on what a visitor was actually searching for — someone searching “winter storage for belongings” would land on a page tailored specifically to that need.
Alongside the website, we developed Safe Space’s full brand identity: logo, visual concept, outdoor advertising design, and vehicle branding. We also organized a full-scale commercial shoot — film crew, professional actors, and post-production — followed by a model photo shoot inside the warehouse. The content quality mattered as much as the targeting.
On the technical side, we integrated CRM, automated the sales pipeline, and connected all communication channels — website forms, phone, and messengers — into a single interface. Managers stopped losing leads to manual data entry.
For advertising, we identified five core audience segments: tire storage, bicycle storage, repairs, moving, and business storage. We built separate Google Ads campaigns for each segment with precise targeting, A/B tested value propositions using the Uwindi app, and set up full call tracking and analytics. We also provided ongoing 24/7 technical support with DDoS and virus protection.
Within 12 months, all four terminals were full. Monthly inquiries grew from roughly 60 to over 700 across the network. Sales grew 35% year over year — and held that growth for five consecutive years.
Want results like this for your self-storage business? See how we approach self-storage marketing.
